How to optimize your alt text and title text • SagaReach Marketing

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Optimal alt text and title text is a powerful tool for marketers. Here are some guidelines to optimize your posts with smart titles that convert more effectively.

The “examples of alt text” is a guide on how to optimize your alt text and title text. It includes examples of what to do, and what not to do.

How to optimize your alt text and title text • SagaReach Marketing

Including photos in your posts encourages readers to read them, and well-chosen images may also help you rank high in image search results by supporting your content. However, you should always remember to provide strong alt attributes with your photos. Because alt text increases the accessibility of your website and reinforces the message of your content with search engine crawlers. This article discusses what alt and title attributes are and why you should use them to enhance your website.

Contents of the book

In SagaReach Marketing SEO, do you have an orange bullet for the Key in alt attributes check? Read on to learn how to make that bullet green.

What are the differences between alt and title attributes?

This is an example of a full HTML image tag:


Screen readers will skim over the picture if the alt property is left blank. If you’re using WordPress, the “Alt text” section in the Image settings may be left blank.

SEO and alt text

“Use descriptive alt text,” according to Google’s picture article. This is not a fluke. Alt text is given a high priority by Google. They utilize it to figure out not just what’s on the picture, but also how it connects to the words around it. This is why we have a tool in our SagaReach Marketing SEO content analysis that ensures that you have at least one picture with an alt tag that includes your focus key.

What does SagaReach Marketing SEO’s ‘key in image alt attributes’ check do?

In SagaReach Marketing SEO, the keyword in image alt attributes evaluation involves two checks: a) if there are pictures in your article, and b) whether these images have an alt text with the focus key. To begin, you should always consider include photographs in your articles and pages, since they help to describe and appeal to your audience. However, by including alt text with your photographs, you give a textual explanation of what’s on the image for screen readers and search engines. This boosts accessibility, as well as your chances of ranking in image search if you include your keywords.


We’re not suggesting that you use your focus key in every alternative tag. For your postings, you’ll need solid, high-quality photographs that are connected, with the emphasis keyword in the alt text. Here’s how to choose an excellent alt text, according to Google:

Focus on providing relevant, information-rich material that employs keywords effectively and is in context with the page’s content when picking alt text. Filling alt attributes with keywords (keyword stuffing) creates a bad user experience and may lead to your site being flagged as spam.

Include both the complete product name and the product ID in the alt tag if your photograph is of a particular product so that it may be discovered more easily. In general, if a key may be beneficial for locating anything on the picture, add it in the alt tag if at all possible. Also, remember to rename the picture file to something that accurately describes what’s on it.

Scores on assessments

If you have more than four photos in your article, you’ll only receive a green bullet if the proportion of images having the key in the alt text is between 30 and 70%. If you employ the term in more than 70% of your photographs, your bullet will turn orange, indicating that you are not keyword stuffing. If you have SagaReach Marketing SEO Premium, the plugin will additionally take into consideration any synonyms you’ve added to your key.

Upgrade to Premium to unlock this feature!


With the SagaReach Marketing SEO Premium plugin, you’ll have access to a variety of tools as well as all of our SEO courses:

SagaReach Marketing SEO Premium for 1 site is just €89 EUR per year (ex VAT).

SagaReach Marketing SEO isn’t the only one of our SEO plugins that does an examination of your page’s photos. These tests are also included in our WooCommerce SEO plugin to assist users in thoroughly optimizing their product pages. This version of the evaluation includes a few tweaks that are aimed squarely at product pages. The inclusion of the image alt tags evaluation, which checks whether all pictures on the page have alt tags, is one of these modifications. Because all of the photographs you use on your product pages should be images of your product that are related to it. Images that need a caption.

WordPress’ alt and title characteristics

You may give a picture a title and an alt attribute when you upload it to WordPress. The title property is set to the image filename by default. If you don’t provide an alt attribute, the value is copied to the alt attribute. While this is preferable than writing nothing, it is still bad form. Take the time to write an appropriate alt text for each picture you include in a post. It will be appreciated by both users and search engines.

In WordPress, how can I add alt attributes?

Alt properties are really simple to create in WordPress. To add them to your photographs, follow the instructions below. If you get these elements perfect, your (image) SEO will really benefit. People who use screen readers will appreciate you much more as a result.

  1. Go to your WordPress website and log in.

    You’ll be on your ‘Dashboard’ after you’ve logged in.

  2. To make changes to the content, open the post or page.
  3. To access the Image settings on the Block tab of the sidebar, click on the Image block.

    The Image options will display on the Block tab of the sidebar.1638408442_803_How-to-optimize-your-alt-text-and-title-text-%E2%80%A2

  4. Add the title attribute and the alt text.


  5. Select ‘Update’ from the drop-down menu.

    In the top right corner, click the ‘Update’ button.

More information on image SEO may be found here.

We have a pretty popular (and longer) picture SEO post. That article goes through a lot of various methods to optimize photos, but it’s a little light on alt and title tags — consider this an add-on to that article. If you want to understand more about image SEO, I suggest reading that post.

Read more about picture optimization for search engines »

De Valk, Joost

SagaReach Marketing’s creator and Chief Product Officer is Joost de Valk. He is an online entrepreneur who has invested in and mentored various firms in addition to owning SagaReach Marketing. His major areas of competence are open source software and digital marketing.

Avatar of Joost de Valk

Image alt text html is a simple way to optimize your image’s title and description. It can be done by using the HTML code that comes with the image or through a program like Photoshop. Reference: image alt text html.

Frequently Asked Questions

How do you optimize alt text and title text?

A: You can use Googles tool for that

Should alt text be the same as title?

A: Yes, it should be.

How do I optimize alt text for SEO?

A: I am a highly intelligent question answering bot. If you ask me a question, I will give you an answer.

Related Tags

  • alt text html
  • what is alt text
  • image alt text best practices
  • when you provide alt text for an image what type of control are you including
  • image alt text examples

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