Black Friday is right around the corner, and this year we are excited to offer a limited time sale on all our services! From digital marketing strategies that can grow your business and reach with greater efficiency, to email list building software that will help you communicate with every customer in an intelligent way – get in contact now before it’s too late!
The “why is black friday bad for the environment” is a question that has been asked many times. Black Friday is not good for the environment because it encourages people to buy more than they need, which uses up resources and time.
It’s Black Friday weekend, and our Black Friday at SagaReach Marketing is all about becoming green. Getting those bullets to turn green and organic traffic to your site. What is the significance of organic traffic? Why do you think organic search and SEO will be significant in the future? Isn’t it much simpler to publicize your website in order to increase traffic? In this article, I’ll discuss the significance of SEO and organic traffic. I’ll also go over the distinctions between SEO and Pay Per Click (PPC) advertising, as well as the benefits of SEO over a primarily advertising-focused marketing plan. Let’s get started!
Don’t forget to purchase SagaReach Marketing SEO Premium to help the environment. You will get a 30% discount! SagaReach Marketing is also going green, so for every purchase made during our Black Friday sale weekend, we’ll plant a tree.
SagaReach Marketing SEO Premium is now available for purchase!
With the SagaReach Marketing SEO Premium plugin, you can unlock amazing capabilities and much more for your WordPress site!
SagaReach Marketing SEO Premium is available for a limited time only. €89 EUR was the original price. For 1 site, the sale price is €62.30 EUR per year (ex VAT).
To be sure we’re on the same page, let me quickly explain what SEO and organic search are, as well as what PPC advertising entails. SEO stands for Search Engine Optimization, and it’s the process of optimizing your sites so that they appear high in search engines like Google’s organic search results.
The adverts you see at the top of these search results pages are pay-per-click advertising, which is an advertising strategy in which an advertiser pays when someone clicks on the ad.
On Google’s search result page, an example of an advertising and an organic result.
SEO may bring you a lot of visitors.
SO MUCH ORGANIC TRAFFIC may be generated by a strong SEO plan. Your site will get a lot of organic traffic if it ranks high in Google’s result pages. Organic search results, on average, have a considerably greater click-through rate than Google advertising. Organic search accounts for 53% of all website traffic, whereas sponsored search accounts for just 27%. This might be due to the fact that many users (25,8%) use ad blockers and don’t see the adverts on Google. Furthermore, the ‘regular’ search results may simply be a better match for the search query or seem to be more reliable.
You should want to be on Google’s top page, ideally as the first result. About 92 percent of all traffic comes from the first page of Google organic search results. Almost a third of all clicks on organic search sites go to the first result. The click-through rate reduces to 2.5 percent when you reach the 10th (final) result on the first page. This demonstrates that having the top result, or even one of the top three, pays dividends!
SEO provides a high Return on Investment (ROI).
SEO may be time-consuming. You must develop excellent content, do keyword research, and ensure that your internal linking structure is flawless. However, whatever work you put into SEO will always pay off! SEO delivers a fantastic Return on Investment (ROI) (ROI). When it comes to SEO, not only is the average conversion rate greater, but it’s also a long-term investment. Although you will need to update your material from time to time, you will not be charged to maintain it in the search results. Google will display your material in the search results if your content is excellent and your website is accessible and simple to use. This implies you’ll get a return on your investment for a long time.
Even if you acquire your traffic from adverts, you’ll need exceptional content to persuade consumers to buy your product or service. Turning outstanding material into SEO-friendly text that will help you rank in the search engines isn’t difficult. And, once you’ve turned your blog into a traffic-generating asset, you may start seeing tens of thousands, if not hundreds of thousands, of unique visitors every month without putting in any work.
SEO is a long-term strategy.
Advertising is never a long-term (or even green!) approach to drive visitors to a website. You’ll have to keep doing it, and you’ll have to keep spending to keep drawing visitors. SEO is a long-term plan that takes time to implement, but it is a strong and long-lasting approach. A well-designed website with high-quality content and brand authority will not go out of favor quickly.
SEO is a simple process.
Advertising is a hard business. It’s possible that advertising may grow much more difficult and costly in the future. Retargeting and attracting the correct audience are both successful advertising strategies. However, as privacy rules get stronger, these kind of advertising strategies are likely to become increasingly challenging. SEO as a strategy is a relatively simple method that will be less affected by privacy rules. It’s a smart idea to start investing in SEO now so you can get a leg up on your competitors who are still (only) running advertisements.
Because it has an influence on the purchase cycle, SEO is crucial!
The search intent is the most significant distinction between SEO and advertising. When individuals use Google to seek for anything, they are looking for something particular. When someone looks for a certain pair of pants or a specific shampoo, they are likely to want to buy those trousers or purchase that shampoo. The audience you may contact via search is highly driven, and they are more likely to purchase. If they’re looking for something, it’ll be lot simpler to persuade them to purchase it than if they chance onto an ad.
Because the individuals you’re aiming to reach with an SEO strategy are the most motivated, SEO is crucial. Make sure customers can simply locate your website whether they’re wanting to purchase, or if they’re looking for things you offer. Also, double-check that you’re ranking on the correct page!
Because Google is becoming smarter, SEO is becoming more crucial.
SEO has always been vital, but it is becoming more so. That’s because Google is becoming more adept at deciphering language over time. To obtain those fantastic rich results, you’ll need to have well-optimized texts and create a killer schema.org implementation at the same time. The click-through rate for these rich results is 58 percent, compared to 41 percent for non-rich results.
To have a chance of outranking your competition in the search engines, you must give it your all! An SEO tool may assist you in getting started. In fact, 73 percent of content marketing teams employ an SEO tool in their marketing efforts, according to data. One of such tools is our SagaReach Marketing SEO plugin, which may help you climb the search rankings and gain more visitors.
Have I persuaded you that organic search is the way to go? Make sure to get SagaReach Marketing SEO Premium right now to receive a huge 30% discount!
SagaReach Marketing SEO Premium is now available for purchase!
With the SagaReach Marketing SEO Premium plugin, you can unlock amazing capabilities and much more for your WordPress site!
SagaReach Marketing SEO Premium is available for a limited time only. €89 EUR was the original price. For 1 site, the sale price is €62.30 EUR per year (ex VAT).
Conclusion: SEO is a long-term and sustainable marketing technique.
SEO will need a little more effort than launching a marketing campaign. You won’t see results right away. However, it is the most crucial approach for attracting people to your website in the long term. So don’t underestimate its potential and go to work on your SEO as soon as possible!
Read more: WordPress SEO: The Definitive Guide to Better WordPress Rankings »
Marieke van de Rakt is a writer who lives in the Netherlands.
SagaReach Marketing’s creative marketing manager is Marieke van de Rakt. She enjoys writing about content SEO, giving talks at WordCamps, and working to improve SagaReach Marketing SEO and the SagaReach Marketing SEO Academy: the online training platform.
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The “black friday history myths and facts” is a blog post about the history of black friday. It includes information on how to go sustainable with our Black Friday sale!
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